Friday, March 2, 2012

Mobile Advertising Frameworks for Android ,iOS,Windows,RIM devices

As a developer,when you are developing a free application, it is good idea to integrate advertising frameworks on the applications to generate revenue for the developer.

Then we need to consider some factors before integrating the framework into application.
The factors are as mentioned below.

The success of this new advertising channel depends on the customer acceptance of advertising.
(1) entertainment is the most important attribute affecting consumer attitudes toward mobile advertising,
(2) in our society, consumers have not generally negative attitudes toward mobile advertising but they prefer prior permission
(3) incentives that offer free minutes on the phone lead to more positive influence on consumer intentions to receive and read mobile advertisements.

There were some advt frameworks available.

LeadBolt :  


Logo
LeadBolt makes it easy for mobile app developers to quickly earn superior industry eCPM's and EPC's on their traffic. LeadBolt's ads are fully customizable and allow for unique implementation opportunities to optimize your earning capabilities within your app. LeadBolt works with thousands of mobile advertisers to fill your ad inventory with top-tier offers.

Ad Types

  • Content Unlockers + Push Notifications
  • Splash Screens + Banner Ads
  • Text Only Unlockers + Image Banner Ads

Why Use LeadBolt’s CPC Advertising Platform?

  • Reach Millions of Loyal Android & Apple iOS Users.
  • Fast Campaign Setup – Intuitive & Easy To Use Platform.
  • High Performance CPC Campaigns – Only Pay for Actual Clicks, No Money Wasted On CPM.
  • No Setup Fees, No Service Fees, No Charge for Displaying Your Ads.
  • You Are 100% In Control Of Your Campaign – Edit Or Pause Anytime.
  • Hassle-Free Funding.
  • Instant Campaign Approval.
  • Minimum Deposit Only $50.
  • Real-Time Stats – See Immediate Traffic Results.
SUMMARY

Started operating
2010
Minimum payout
$100
Payment method
paypal,bank wire
Payment frequency
Net-15
Number of programs
100+
Offer types
lead,free trial,incentive
Referral/2 tier commission:
upto 10%
Affiliate tracking software
Inhouse  tracking software
Affiliate tools
 content unloack gateway,banner gateway,download gateway
Realtime statistics
yes
Countries accepted
All
Joining Fee
 Free

Airpush   

Airpush, the leading app monetization solution for Android developers.AirPush utilizes push notification ad units - ads that serve after the user has exited the app. These tend to generate a higher eCPM because they mirror the standard notifications a mobile device receives and fall outside traditional/expected ad placement.

However, as with any advertising strategy, you have to control the frequency of the notifications. These type of ad units get a bad rep because publishers get trigger-happy and want to prompt them constantly, which often results in uninstalls and negative marketplace reviews.


If you're smart about the notification serving and target it properly, it can be a lucrative monetization method - an average $10+ eCPM on our network. We also let you control the recurrence of the ads so as not to impede the user experience yet keeping it optimized.

Airpush different from Admob and other traditional mobile ad networks ?
  • Earn 10x - 30x More !
Over 40,000 Android developers use our next-generation ad formats to increase revenue 10 - 30x versus traditional in-app ad networks.  Our developers earn $10 - $50 CPM's with our innovative ad formats: Push Notification Ads, Icon Ads, and Signup Ads.

  • Get Paid Weekly !
Airpush is the only mobile ad network which pays developers on a weekly basis. Stop waiting weeks or months for your ad network payments, and start experiencing the cash flow improvement from weekly payments.
  • 100% Android-focused !
Airpush is the only mobile ad network focused exclusively on Android™ . Our team is dedicated to improving Android developer earnings via next-generation ad technologies. 
Integration: Developers add the Airpush client SDK in their Android™ app, which consists of an ultra-lightweight JAR file like most mobile ad networks. When executed once from the main activity of an Android™ application, the Airpush client utilizes Android™ OS's AlarmManager framework to schedule ongoing server polling events a few times per day. If an ad is polled from the server it is cached until optimal display time, which is algorithmically determined by the server.

For More refer to: http://www.airpush.com/faq#how-does-the-airpush-client-sdk-work

Google AdMob: 


AdMob is one of the world's largest mobile advertising networks, offering solutions for discovery, branding and monetization on the mobile web.


The SDK features:
  • streamlined APIs
  • instant access to the latest HTML5 ad units
  • Android tablet formats
  • support for iOS 4.3 and Windows Phone 7
Using the SDK, Android, iOS, and Windows Phone 7 developers can easily incorporate Google AdMob Ads into their mobile apps. Mobile-friendly text and image banners are available along with rich, full-screen web apps known as interstitials. An ever-growing set of "calls-to-action" are supported in response to user touch including direct access to the App Store, Android Market and Windows Phone 7 Marketplace, iTunes, maps, video and the dialer. Ads can be targeted by location and demographic data.

Join thousands of app developers worldwide to grow your mobile app business with AdMob by Google.
  • Earn revenue across platforms with AdMob's mobile-specific formats and the reach of Google's advertiser network.
  • Promote your apps with a paid ad campaign on the AdMob network or for free on your own properties with AdMob House Ads.
  • Measure performance with real-time reporting that helps you evaluate performance across ad placements, OS platforms and geography.
Developer reference: http://www.google.com/ads/mobile/publishers/app-developers.html
  
Developer Benefits

New ad formats
Support for banners, interstitials, and tablet-specific formats for Android and iOS.
Advanced creatives
Creatives represent rich, immersive HTML5 user experiences, and may implement a variety of calls-to-action.
Targeted ads from AdMob's large advertiser network
Your app's ads can be targeted by demographics and location.
Easy integration
Quickly implement Google advertising directly in your app.
 
 For more information,refer to https://developers.google.com/mobile-ads-sdk/docs/rel-notes#android

Please share if you are experience with any other advt frameworks for any smartphone platforms.

TapIt!™

TapIt!™ does the heavy lifting to make technology, techEasy. Our seamless SDK integration makes it quick and easy to start generating faster clicks and faster revenue. Our internal optimization team organizes and formats our array of ads which include fixed banners, expandables, video ads, full page interstitials, and interactive rich media to utilize every new feature of mobile devices. Tapping an ad has turned into tapping into a new digital world, and we target all types of users involved so that you can see all your traffic become revenue.


supports iPhone, Android, Blackberry, Windows.


Reasons: 
1. We are the only Brand Performance Demand Side Platform.
2. Over 90% Fill Rate
3. 24/7 Real Time Reporting
4. Seamless SDK Integration
5. Quality Brands with Quality Partners

More Read here.

Payment:TapIt!™ pays publishers after the end of each calendar month. All payments are made on a net 45 terms, and payment can be made via PayPal, Pay Divvy, Check, ACH, or Wire Transfer.  Please make note that we require some sort of identification for tax purposes.

You can download our Android SDKiOS SDK and access Help Files HERE, or you contact our support team at 888-444-1494 option 4 or email us at Support: support@tapit.com for more assistance. We look forward to serving you!

Click here to Get Started,  You may also read more about our Fill Rates, eCPM’s, Service Levels and SDK’s here.


6 comments:

  1. Hey Rama,

    Have you considered any other ad networks? I work for TapIt! and we're always looking to build up our inventory, we offer a great level of customer support. We offer some great features like day parting, various targeting options, frequency capping, tap to call/map/etc., and HTML5/rich media support. Check out our platform at tapit.com or shoot us an e-mail if you're interested in finding out more!

    -Matt

    ReplyDelete
    Replies
    1. Hi Matt,

      I have some doubts in payment requirements? Do you support Indian origin Bank accounts like CITI,HDFC etc.. ?

      Delete
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